Roku has announced that Paramount+ will launch as a Premium Subscription within The Roku Channel later this month. The launch will make Paramount+‘s originals, hit movies, a library of popular series, 24/7 news and marquee sports, accessible directly to US consumers within The Roku Channel. Users can subscribe to Paramount+’s ad-supported Essential Plan ($4.99 monthly) […]
The Western European market is experiencing a saturation of VoD offerings caused by the launch of a growing number of platforms, reports Dataxis. The growth of traditional players is slowing down and the launch of new platforms needs to be carefully planned to attract users. OTT services need to intensify their efforts to expand their […]
Apple TV+ and Paramount+ are the most popular services for US SVoD switchers – defined as those who move from one subscription service and commit to another contract within 60 days, according to research firm Ampere Analysis. Apple TV+ and Paramount+ are the most widely chosen platforms for this sub-group of churning streaming customers. Of […]
IBC has announced the 2022 shortlist for its prestigious Innovation and Social Impact Awards. The IBC Innovation Awards reward collaborative efforts in developing new solutions for real-world challenges; the IBC Social Impact Awards recognise new efforts in equality, diversity, environmental concerns and social engagement. All the winners will be announced in a unique, digital-first online […]
Viaplay and Paramount Global Content Distribution have agreed to a content licensing deal spanning the Nordic and Baltic regions, Poland and the Netherlands. Viaplay viewers in multiple markets will be able to watch a line-up of CBS series and library boxsets from The CW, Paramount Television Studios and Showtime. Under the terms of the deal, […]
Paramount Global rolled out the Blue Carpet and hosted a star-studded, London event to celebrate the debut of Paramount+ in the UK and Ireland. The SVoD service offers more than 8,000 hours of content, including movies and TV series, new originals and iconic shows. “From over 100 years of storytelling experience with our Hollywood studio […]
Paramount+, the SVoD service from Paramount Global, has announced its investment in internationally originated content with a slate of original series that will debut around the world, a first step towards the streamer’s plan to commission 150 international originals by 2025. The news comes in advance of Paramount+’s expansion to the UK and Ireland on June 22nd, […]
Paramount+ has joined forces with London’s West End for a summer takeover event. Paramount+ is bringing the UK capital’s district to life with a series of consumer-led installations, pop-ups and activities, with the takeover introducing some of the world’s most recognisable stars and characters, in partnership with Heart of London Business Alliance and Westminster City […]
Paramount Global will stage what it has called “its biggest and most ambitious marketing campaign in the UK” throughout the summer, to herald the launch of its new streaming service, Paramount+, in the region. Paramount+ will be available in the UK and Ireland from June 22nd. The launch line-up will include exclusive originals, blockbuster films […]
Netflix once again tops consumer research and insight consultancy SRG’s ‘Must Keep TV’ list in 2022 for the fourth year in a row, solidifying its presence as the leading ‘Must Keep TV’ brand in the US, despite reporting its first-ever loss of subscribers in its Q1 results earlier this year. SRG’s annual ‘Must Keep TV’ […]