Pocket.watch, the kids and family studio, has signed a new deal with AVoD streaming service The Roku Channel Kids & Family. The deal, which brings four new pocket.watch content specials and one new series to The Roku Channel, kicked off with The Roku Channel’s launch of Ryan’s World Titan Universe Holiday Adventures on Thanksgiving Day 2022. […]

Live streaming TV service Sling TV has launched its free advertising-supported streaming television service (FAST) – Sling Freestream – in the US. Unveiled on Sling’s eighth birthday and National Cut the Cord Day, Freestream is available through the Sling app on all Roku devices, and is rolling out across Comcast, LG, Samsung, Vizio and Xbox […]

Streaming platform and device specialist Roku and local commerce platform DoorDash have agreed a multi-year partnership designed to build a better TV experience and unlock new ways for US consumers to access restaurants and more. The partnership includes: Complimentary DashPass: New and existing Roku account holders with a linked streaming or smart home device can […]

Cox Automotive and Roku have announced a deal that will pair data from Cox Automotive with TV streaming data from Roku to better measure TV streaming advertising. Cox Automotive’s family of brands includes Autotrader and Kelley Blue Book, which reach two out of three online car shoppers during their research and shopping journey. This partnership […]

Roku and Warner Bros Discovery have agreed a deal to bring Warner Bros branded FAST channels to The Roku Channel. Featuring popular titles including Westworld, The Bachelor, Cake Boss, Say Yes to the Dress, F-Boy Island and more, the channels will arrive on The Roku Channel in the US this spring. On top of new […]

Roku has announced the expansion of its unscripted Roku Originals slate with the greenlight of three new adventure series: Fight to Survive, Reptile Royalty and UFO Cowboys.   Fight to Survive will take audiences on a journey to a remote, tropical island for an intense survival competition ; Reptile Royalty brings audiences into the unpredictable world […]

Roku has announced that The Roku Channel will premiere the Roku Original sci-fi comedy We Are Not Alone on January 27th. Written by Laurence Rickard and Ben Willbond (co-creators and stars of Ghosts), the feature-length comedy is set six weeks after the Gu’un aliens have invaded and completely conquered Earth. We Are Not Alone explores […]

Roku has revealed the results of its third annual VOD Evolution study, examining Canadian TV streaming behaviours and trends. According to the study, three quarters (76 per cent) of Canadians are TV streamers, and ad-supported TV is on the rise with over half (52 per cent) tuning in. The current macro-economic situation seems to have […]

MAGNA Media Trials, MAGNA’s proprietary research offering, and Roku have published study in partnership with the Roku Brand Studio that finds new video ad formats in streaming TV are twice as favourable as traditional TV ads for consumers. Today, marketers want to stand out in the shift to streaming. Traditional TV ads alone miss an opportunity […]

Parks Associates research released during CES shows 63 per cent of US Internet households own a smart TV, up from 38 per cent in 2015. The OTT Video Market Tracker, including monthly reports and a quarterly release of estimated video subscriber numbers, highlights how companies like Roku and others have transformed the role of the […]