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ITVX sees 8m streams on Jan 1st

January 1st saw 8 million streams across ITVX, up on the same day last year by 2.5 million (+44 per cent). And since launch, ITVX reports it is now up to 3 billion streams. In addition, ITV1 had its best New Year’s Day for two years with its all time audience up by +10 per […]

January 2, 2024

ITV launches The Winter King with Burger King stunt

ITVX and Burger King UK have joined forces to bring the historical drama The Winter King to life. Following the much-anticipated launch of the series on December 21st, ITV surprised a lucky customer with their Burger King UK x Winter King Banquet, delivered by a knight in shining armour who looks suspiciously like a Deliveroo […]

December 22, 2023

Mecca Bingo sponsors Loose Women

ITV has announced that Mecca Bingo will become the lead sponsor of its popular panel show, Loose Women.  The campaign, planned and executed by global agency IMA-HOME, launches on January 2nd 2024 and will feature Mecca Bingo idents created by Mission, on both live ITV channels and ITVX. The ad break bumpers will show a living room of […]

December 20, 2023

Woldberg named MD at ITV Studios Netherlands

ITV Studios has announces thed appointment of Laurens Woldberg as Managing Director of ITV Studios Netherlands, producer of Oogappels (Loved Ones), the winner of the prestigious Golden Televizier-Ring 2023, as well as Love Island Netherlands & Belgium, Het Perfecte Plaatje (The Perfect Picture), Oh Wat Een Jaar (A year to Remember) and Married at first Sight. Laurens joins the production house from […]

December 12, 2023

ITV, BBC reveal Euros 2024 coverage schedule

ITV and the BBC have revealed their coverage plans for the 2024 UEFA European Championship. UK television coverage of the tournament will kick-off on ITV [and STV in Scotland] on June 14th with exclusive live coverage of the opening match between hosts Germany and Scotland in Munich. ITV will show England’s final Group game against […]

December 7, 2023

ITV launches diverse-led production pilot

ITV has announced a new diverse-led production companies development pilot, Amplify: The Companies. Supported through ITV’s Diversity Commissioning Fund, ten companies – either People of Colour or Deaf, Disabled and/or Neurodivergent-owned or led – have been matched with an ITV genre commissioner from Drama, Entertainment, Factual, Reality or Current Affairs. The aim of the pilot […]

December 1, 2023

ITVX celebrates “runaway success” in first year

On December 8th, ITVX will mark its first anniversary. ITV has taken a look back at its inaugural year and all the new streaming platform has achieved, plus a look at what’s coming in 2024 and beyond. ITV says ITVX was “undoubtedly this year’s biggest and most successful streaming launch in the UK” with over […]

November 29, 2023By Nik Roseveare

Report: TV ads could do more to tackle climate crisis

Just 8 per cent of British TV adverts over the last three years have included an environmental message, despite increasing public demand for climate action and advertising being an effective medium through which to drive awareness of environmental issues, according to research by ITV and System1 has revealed. The findings are revealed in The Greenprint, […]

November 29, 2023

UKTV appoints Perry as Head of Drama

UKTV has appointed Helen Perry as Head of Drama to lead the multi-channel broadcaster’s growing original drama slate. Starting in January 2024, Perry will executive produce scripted drama programmes across UKTV’s Alibi, Drama and Dave channels. Reporting to Hilary Rosen, Director of Commissioning, Perry will join the team responsible for creating some of UKTV’s most […]

November 28, 2023

Royal Christmas Carol Service on ITV

The Princess of Wales will return to Westminster Abbey to host a special Christmas carol service on December 8th. Spearheaded by The Princess, and supported by The Royal Foundation, the service is a moment to bring people together at Christmas time and recognise those who have gone above and beyond to help others throughout the […]

November 27, 2023