Advanced Television

Hulu

Research: SVoD service stacking rebounding in US

According to research from The NPD Group’s TV Switching Study, SVoD viewers in the US are using slightly more SVoD services than a year ago, with viewers churning through streaming TV services less frequently than they were during the first year of the pandemic. This is especially true among households with children below the age of 18. […]

May 24, 2022

Hulu: $1/month promo

US streaming service Hulu is offering new and eligible returning subscribers the chance to save 85 per cent off the regular monthly $6.99 price of its AVoD package. A link on Hulu’s landing page, declaring ‘National Streaming Day!’ offers the chance to subscribe for $1 (€0.95)/month for three months, then $6.99/month thereafter. This must be […]

May 23, 2022

Research: SVoD appeal remains strong

Each year, the Best Bundle study from Hub Entertainment Research takes an inventory of the full range of TV services consumers use—and identifies the services that are gaining and losing market share over time. Key findings from this year’s study: The average number of sources consumers use to access TV content has hit an all-time […]

May 12, 2022

Report: Ad-spend on SVoD platforms over $369m in Q1

This year, 1.88 billion people around the world will use SVoD services like Netflix, Disney+ and Prime Video. Recently, a number of services – including Netflix – have announced they will likely introduce ad supported options to make up for loss of revenue from dwindling subscriptions. MediaRadar recently reviewed advertising across multiple ad-supported streaming platforms, […]

May 5, 2022

Survey: 84% US Netflix users share password

In today’s world with ubiquitous online subscriptions, sometimes password sharing means putting sensitive information at risk. And it’s especially ill-advised during this golden age for hackers and digital thieves, suggests authentication platform Beyond Identity. Nevertheless, sharing streaming accounts, such as Netflix and Hulu, is incredibly common. The company recently surveyed more than 1,000 people across […]

May 4, 2022By Colin Mann

Research: US streaming growth stalls

The US streaming market continued to evolve in Q1 2022. Entertainment on Demand, the solution measuring streaming service from Kantar, reveals that the proportion of US households who have video streaming services has stalled at 86 per cent (up 0.4 per cent points quarter-on-quarter), after seeing substantial growth in Q4 2021. This means there are […]

April 27, 2022

Final season of Love, Victor on Hulu and Disney+

Hulu and Disney+ have today that the third and final season of the groundbreaking, critically acclaimed “Love, Victor” will premiere with all eight episodes on June 15th, on both streaming services. Season one and two are now streaming on Hulu and will be added to Disney+ on June 15th. “We are proud of ‘Love, Victor’ […]

April 26, 2022

Nielsen: Streaming viewing grows in March

According to data from Nielsen’s The Gauge, overall TV viewing declined in the US in March 2022, but the share of that overall viewing saw an increased use of streaming services. Streamers (and cable) saw their share rise while gaming and conventional broadcast TV fell back, says Nielsen. Broadcast’s share declined with the end of […]

April 26, 2022By Chris Forrester

Disney, Lumen partner to improve streaming quality

To simplify and increase the efficiency of streaming video delivery, Disney Streaming and Lumen Technologies are leading an effort to produce standardised CDN configuration metadata and application programming interfaces (APIs) for the streaming video industry. The multi-year effort is made possible by both companies’ participation in the Streaming Video Alliance (SVA), a consortium of 100+ […]

April 25, 2022

The Old Man coming to Disney+ UK

Disney has announced that original series The Old Man, a new drama starring Jeff Bridges, will be coming soon to Disney+ under the Star banner in the UK. Based on the bestselling novel of the same name by Thomas Perry, The Old Man centres on Dan Chase, played by Bridges, who absconded from the CIA […]

April 22, 2022By Nik Roseveare